{ "item_title" : "How to Write Proposals That Produce", "item_author" : [" Joel P. Bowman", "Bernadine P. Branchaw", "Bowman "], "item_description" : "... through my experience I learned an absolute truth of business communication: Analyze your audience, then write about their needs.... What a shame that I didn't know about this book ... -- Business Information ALERT Bowman and Branchaw should be commended.... the business professional will find it a noteworthy addition to his or her personal reference library. Students... would be wise to do the same. -- The Bulletin The authors describe communication styles, outline strategies, and recount the writing process from beginning to end. Their clear writing style is complemented by examples of documents, abstracts, tables of contents, formats, and headings.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/0/89/774/656/0897746562_b.jpg", "price_data" : { "retail_price" : "42.95", "online_price" : "42.95", "our_price" : "42.95", "club_price" : "42.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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