{ "item_title" : "Human-Computer Interaction", "item_author" : [" I. Scott MacKenzie "], "item_description" : "Human-Computer Interaction: An Empirical Research Perspective is the definitive guide to empirical research in HCI. The book begins with foundational topics, including historical context, the human factor, interaction elements, and the fundamentals of science and research. From there, the book progresses to the methods for conducting an experiment to evaluate a new computer interface or interaction technique. There are detailed discussions and how-to analyses on models of interaction, focusing on descriptive models and predictive models. Writing and publishing a research paper is explored with helpful tips for success.Throughout the book, readers will find hands-on exercises, checklists, and real-world examples. This is a must-have, comprehensive guide to empirical and experimental research in HCI - an essential addition to your HCI library.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/0/44/314/096/0443140960_b.jpg", "price_data" : { "retail_price" : "79.95", "online_price" : "79.95", "our_price" : "79.95", "club_price" : "79.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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