{ "item_title" : "Identity Shift", "item_author" : [" Scott Baird "], "item_description" : "Identity Shift: Habits, Wealth & the Psychology of ChangeProduct DescriptionWhat if the smallest actions you take each day could redefine who you are, how you think about money, and the story you tell yourself? In Identity Shift, Scott G. Baird weaves neuroscience, psychology, and real-world stories into a roadmap for lasting transformation-one tiny habit at a time.Across nine interactive chapters, you'll discover how to cast daily identity votes, invite luck while hedging against risk, build invisible wealth through automated saving, and design margins that absorb life's shocks. Each chapter combines inspiring case studies, reflection prompts, and actionable checklists so you can move from insight to real change.What You'll LearnHow neural pathways and identity loops make habits stick-and how to leverage themStrategies to balance bold wealth-building moves with defensive buffers for longevityThe secret of invisible wealth and why restraint often outpaces displayTechniques to automate saving, reframe spending triggers, and build emotional resilienceTools to spot cognitive biases, rewrite limiting narratives, and reconstruct your future selfReady to Cast Your Next Vote?If you're tired of quick fixes and empty promises, Identity Shift offers a science-backed, habit-driven system that grows with you. Start your shift today-your future self is already cheering you on.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/9/79/829/277/9798292777250_b.jpg", "price_data" : { "retail_price" : "17.00", "online_price" : "17.00", "our_price" : "17.00", "club_price" : "17.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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