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"item_title" : "Implementing SAP(R) CRM",
"item_author" : [" Vivek Kale "],
"item_description" : "This book will help technologists and managers come to grips with the vision, concept, and technology of CRM. It begins by laying out the groundwork for understanding CRM. It explains the concept and context of CRM and the tangible business benefits of CRM adoption. Demonstrating a professional approach to the evaluation and selection of SAP, it details the critical success factors (CSFs), patterns, and anti-patterns of a successful SAP CRM implementation.",
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Implementing SAP(R) CRM : The Guide for Business and Technology Managers
by Vivek Kale
Other Available Formats
Overview
This book will help technologists and managers come to grips with the vision, concept, and technology of CRM. It begins by laying out the groundwork for understanding CRM. It explains the concept and context of CRM and the tangible business benefits of CRM adoption. Demonstrating a professional approach to the evaluation and selection of SAP, it details the critical success factors (CSFs), patterns, and anti-patterns of a successful SAP CRM implementation.
This item is Non-Returnable
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Details
- ISBN-13: 9780367378059
- ISBN-10: 0367378051
- Publisher: Auerbach Publications
- Publish Date: November 2019
- Dimensions: 9.9 x 6.9 x 1.2 inches
- Shipping Weight: 2.05 pounds
- Page Count: 516
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