{ "item_title" : "The Impossible Dream", "item_author" : [" Barry J. Whyte "], "item_description" : "In 2006, a previously unknown Irish technology company by the name of Steorn created headlines globally when it took out a full-page ad in The Economist, in which it claimed to have made the scientific breakthrough of this - or any other - century: perpetual motion, nothing less than a complete and immediate solution to the global energy crisis.The investment money poured in, with some of Ireland's most respected entrepreneurs and institutions getting on board, but the demonstration was a spectacular failure. So how did so many well-meaning and otherwise sensible people get things so desperately, absurdly wrong? The story begins with a malfunctioning CCTV system and ends with an exploding battery, and it drives home Ireland's frenzied state of mind during the Celtic Tiger years.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/0/71/718/804/0717188043_b.jpg", "price_data" : { "retail_price" : "18.50", "online_price" : "18.50", "our_price" : "18.50", "club_price" : "18.50", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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