{ "item_title" : "Innovating Strategy Process", "item_author" : [" Steven W. Floyd", "Johan Roos", "Claus D. Jacobs "], "item_description" : "Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself. Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process. Offers new conceptual frameworks for analyzing and designing strategy process. Addresses cutting-edge topics, such as play as the means and art as the impetus for strategy-making; the role of emotion in new venture decision-making; and science and entrepreneurship as a source of innovative strategies. Signals the future direction of the field. ", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/40/512/939/1405129395_b.jpg", "price_data" : { "retail_price" : "103.00", "online_price" : "103.00", "our_price" : "103.00", "club_price" : "103.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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