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Internal Marketing : Directions for Management
by Barbara Lewis and Richard Varey
Other Available Formats
Overview
Bringing together contributions from leading writers in the field of service marketing and management, this book represents a much-needed source of current research and conceptual development in internal marketing.
This item is Non-Returnable
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Details
- ISBN-13: 9780415213189
- ISBN-10: 0415213185
- Publisher: Routledge
- Publish Date: August 2000
- Dimensions: 9.21 x 6.19 x 0.99 inches
- Shipping Weight: 1.17 pounds
- Page Count: 330
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