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The Intuitive Customer|Colin Shaw

The Intuitive Customer : 7 Imperatives for Moving Your Customer Experience to the Next Level

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Overview

Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.

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Details

  • ISBN-13: 9781137534286
  • ISBN-10: 1137534281
  • Publisher: Palgrave MacMillan
  • Publish Date: August 2016
  • Dimensions: 8.4 x 5.9 x 0.8 inches
  • Shipping Weight: 0.95 pounds
  • Page Count: 216

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