{ "item_title" : "The Inventor's Guide to Success", "item_author" : [" Mike Kobzan "], "item_description" : "Inventions can be worth millions. But only if they are protected by a patent. The problem is, this is very expensive and without guarantee of returns on the expenditure. Where companies have no problems with high costs for patent lawyers, the small independent inventor struggles. He has to see where he is able to make these costs manageable. This book is all about that. With as few words as possible it goes step by step through the vagaries of solving this dilemma, how to minimise risks and maximise the chances of success. He explains the commonest pitfalls and misconceptions, how to assess risks and recognise chances, how to draw up a strong document of specification for patent registration and finally how to negotiate a contract with prospective industry partners.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/822/708/9798227080080_b.jpg", "price_data" : { "retail_price" : "9.99", "online_price" : "9.99", "our_price" : "9.99", "club_price" : "9.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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