{ "item_title" : "Knowledge, Scale and Transactions in the Theory of the Firm", "item_author" : [" Mario Morroni "], "item_description" : "Firms in market economies vary enormously in size, nature and competitiveness. In this important contribution to the literature on the theory of the firm, Mario Morroni provides a fresh analytical framework which improves our understanding of the causes of this diversity in organisational design and performance. The relations between internal and external basic conditions, decision-making mechanisms and organisational co-ordination are addressed, as are the circumstances in which capabilities, transactions and scale-scope considerations interact. With the emergence of the knowledge-based economy and the increasing pressure of global competition, the development of capabilities is acquiring ever greater importance in boosting competitiveness. Morroni shows that long-term relational agreements enhance learning processes and offer powerful tools for improving competitiveness in a context of conflicting interests, incomplete knowledge and uncertainty.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/0/52/112/318/0521123186_b.jpg", "price_data" : { "retail_price" : "49.00", "online_price" : "49.00", "our_price" : "49.00", "club_price" : "49.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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