{ "item_title" : "Launching Success", "item_author" : [" Wesley Moyer "], "item_description" : "Launching Success: A Comprehensive Guide for Aspiring Entrepreneurs is a must read for every aspiring new entrepreneur. This handbook will help entrepreneurs gather and organize their thoughts in the process of starting up a new business venture by drawing upon the authors four decades of business entrepreneurial experience. Readers are walked through all stops in the business cycle from concept to funding to marketing to risk management to accounting to sustainability to exit strategy. It helps the entrepreneur consider the business decisions and planning necessary to successfully launch their new ventures. It's 170 pages divided into twenty chapters that is sure to an invaluable reference whether it's the first business r the hundredth. Entrepreneurs will want to save this to reference and revisit time and again. The author is a MBA and successful entrepreneur who has taken this journey himself with extensive experience in ecommerce all over the globe. The longest journey begins with the first step. Take that first step and get your copy of this valuable book.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/9/79/834/034/9798340340269_b.jpg", "price_data" : { "retail_price" : "14.99", "online_price" : "14.99", "our_price" : "14.99", "club_price" : "14.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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