{ "item_title" : "Levels of Processing in Human Memory (PLE", "item_author" : [" Laird S. Cermak", "Fergus I. M. Craik "], "item_description" : "As a conceptual framework for the investigation of human memory, the levels-of-processing paradigm had enjoyed immense popularity since its introduction in the early 1970s. It was the impetus behind literally hundreds of experiments and was used as an explanation for a wide range of retention phenomena. Consequently, a wealth of data and theory had emerged, and this title assimilates and evaluates this information. Originally published in 1979, the distinguished contributors to the volume - both proponents and opponents of the levels-of-processing framework - present here their latest data and ideas on a viewpoint that has been a tremendous influence in memory research and related areas.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/1/13/897/974/1138979740_b.jpg", "price_data" : { "retail_price" : "65.99", "online_price" : "65.99", "our_price" : "65.99", "club_price" : "65.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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