{ "item_title" : "Life Finds a Way", "item_author" : [" "], "item_description" : "How the principles of biological innovation can help us overcome creative challenges in art, business, and scienceIn Life Finds a Way, biologist Andreas Wagner reveals the deep symmetry between innovation in biological evolution and human cultural creativity. Rarely is either a linear climb to perfection--instead, progress is typically marked by a sequence of peaks, plateaus, and pitfalls. For instance, in Picasso's forty-some iterations of Guernica, we see the same combination of small steps, incessant reshuffling, and large, almost reckless, leaps that characterize the way evolution transformed a dinosaur's grasping claw into a condor's soaring wing. By understanding these principles, we can also better realize our own creative potential to find new solutions to adversity.Ultimately, Life Finds a Way offers a new framework for the nature of creativity, enabling us to better adapt, grow, and change in art, business, or science--that is, in life.", "item_img_path" : "https://covers1.booksamillion.com/covers2/ebook/56/53/9781541645356_b.jpg", "price_data" : { "retail_price" : "18.99", "our_price" : "18.99", "club_price" : "18.99", "savings_pct" : "0", "savings_amt" : "0.00", "discount_pct" : "10", "club_savings_amt" : "0", "club_savings_pct" : "0" } }

Overview

Details