{ "item_title" : "The Little Innovation Book 2nd Edition", "item_author" : [" James Gardner "], "item_description" : "Innovation Management is a relatively new discipline. Without the history of other business functions, such as Marketing and Accounting, business leaders often find themselves at a loss when they are asked to create an innovation effort from scratch. This is a book which aims to provide everything needed to get started. In 10 bite-sized chunks, The Little Innovation Book provides the foundations for an innovation effort specific to your firm. With those foundations in place, there is nothing to prevent your organisation out-innovating your competition, driving new value where previously none existed.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/44/614/749/1446147495_b.jpg", "price_data" : { "retail_price" : "12.76", "online_price" : "12.76", "our_price" : "12.76", "club_price" : "12.76", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

Overview

Customers Also Bought

Details