{ "item_title" : "Lost in Translation", "item_author" : [" Nigel Green", "Carl Bate "], "item_description" : "Do you speak business or IT? Perhaps you speak a little of both. In today's connected world, where business and IT are fused, chances are that if you're a business or IT executive, or someone working to transform a business, you speak a little of both. But what if there was a third language? A common language that was natural for both business and IT, straightforward enough to use, yet sophisticated enough to work in today's connected world? What if such a language only comprised a handful of words? With such a language, the loss in translation between the business and IT would happen less, because both would be using the same language. With such a language, business outcomes and transformations would become much more achievable. This handbook describes what this language is-the language of Information Systems for the 21st century.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/97/892/184/0978921844_b.jpg", "price_data" : { "retail_price" : "40.00", "online_price" : "40.00", "our_price" : "40.00", "club_price" : "40.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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