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Lubricant Marketing, Selling, and Key Account Management|R. David Whitby

Lubricant Marketing, Selling, and Key Account Management

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Overview

This book fills a need for a guide on the important commercial aspects of the lubricants business, offering valuable insights from an industry veteran. It answers questions and offers insights on how to effectively market and sell all types of lubricants, including automotive, industrial, mining, marine, agricultural, and aerospace, among others.

This item is Non-Returnable

Details

  • ISBN-13: 9781032331478
  • ISBN-10: 103233147X
  • Publisher: CRC Press
  • Publish Date: October 2024
  • Dimensions: 9.21 x 6.14 x 0.81 inches
  • Shipping Weight: 1.22 pounds
  • Page Count: 376

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