{ "item_title" : "MEGA Creativity", "item_author" : [" John Botha "], "item_description" : "What if creativity wasn't a mystery-but a process you could master?Most of us believe that creativity belongs to a select few. In truth, creativity is for everyone, it's the engine of human progress-how we solve problems, build meaning, and shape the world around us.In MEGA Creativity, writer and actuary John Botha reveals a new framework for the creative process -one that blends extensive research and practical ideas into a clear path for anyone to follow.The book offers a compelling guide to creative work - with a clear frame for different phases of creativity, as well as tools and techniques that will improve your creative output. MEGA Creativity is for amateurs and professionals, for everyday creativity and grand pursuits.The MEGA acronym speaks to four phases that define the creative process: Motivation - Choose better problemsExploration - Follow curiosityGeneration - Make new thingsAmelioration - Hone and share your workWhether you're an artist, scientist, parent, home-maker, or craftsperson; MEGA Creativity will help you focus on projects that matter, live with more agency, and rethink your creative potential.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/1/04/927/622/1049276221_b.jpg", "price_data" : { "retail_price" : "16.99", "online_price" : "16.99", "our_price" : "16.99", "club_price" : "16.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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