{ "item_title" : "Making Channel Sales Work", "item_author" : [" David Davies", "Marcus Cauchi", "Liam Gerrard "], "item_description" : "A concise and structured approach to third-party sales management that blends many of the tools and the rigor of Sandler Training with specific guidance for channel managers. Create a World-Class Third-Party Selling Program Channel sales is selling that takes place by means of any third party. Sales completed through value-added resellers, partners, systems integrators, independent representatives or agents, licensed distributors, and franchisees are all examples of channel sales. Many companies operate under a channel-sales model without ever having heard of the termRegardless of what it's called, this model presents both special challenges and special opportunities. Whether you are an early-stage venture or a small vendor of products, intellectual property, or services looking to build your footprint quickly and reliably; whether you already have a channel process in place and you want to improve or revitalize it, or you are aiming to create your first channel program from scratch; whether you are working with a group of independent agents or you are looking to build a franchise operation from the ground up--this book has been written with you in mind.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/9/79/820/057/9798200574162_b.jpg", "price_data" : { "retail_price" : "45.95", "online_price" : "45.95", "our_price" : "45.95", "club_price" : "45.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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