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Making the Compelling Business Case|W. Messner

Making the Compelling Business Case : Decision-Making Techniques for Successful Business Growth

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Overview

Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.

This item is Non-Returnable

Details

  • ISBN-13: 9781137340566
  • ISBN-10: 1137340568
  • Publisher: Palgrave MacMillan
  • Publish Date: November 2013
  • Dimensions: 8.6 x 5.7 x 1.6 inches
  • Shipping Weight: 1.5 pounds
  • Page Count: 431

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