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Making Rain|Andrew Sobel

Making Rain : The Secrets of Building Lifelong Client Loyalty

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Overview

Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. Exploding the popular myth of the "Rainmaker," a dated and dysfunctional figure that clients no longer welcome, Andrew Sobel argues that any professional can learn to "make rain" on an ongoing basis with existing clients by developing a special set of skills, attitudes, and strategies. These innovative tips and techniques from a recognized leader in the field of professional services will enable any consultant, salesperson, or service professional to create enduring client loyalty.

Details

  • ISBN-13: 9780471264590
  • ISBN-10: 0471264598
  • Publisher: Wiley
  • Publish Date: January 2003
  • Dimensions: 6.4 x 9.1 x 1.1 inches
  • Shipping Weight: 1.2 pounds
  • Page Count: 257

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