Management Decision-Making, Big Data and Analytics
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Overview
Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers.
The book successfully combines theory with practical application, featuring case studies, examples and a 'critical incidents' feature that make these topics engaging and relevant for students of business and management.
The book features chapters on cutting-edge topics, including:
- Big data
- Analytics
- Managing emerging technologies and decision-making
- Managing the ethics, security, privacy and legal aspects of data-driven decision-making
The book is accompanied by an Instructor's Manual, PowerPoint slides and access to journal articles.
Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.
This item is Non-Returnable
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Details
- ISBN-13: 9781526492012
- ISBN-10: 1526492016
- Publisher: Sage Publications Ltd
- Publish Date: January 2021
- Dimensions: 9.61 x 6.69 x 0.81 inches
- Shipping Weight: 1.62 pounds
- Page Count: 336
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