{ "item_title" : "Marketing Copywriting", "item_author" : [" Njoku Caleb "], "item_description" : "The main intention of copywriting is to persuade people to take a particular action, whether it's purchasing, signing up for something, or any other type of conversion.Copywriting is much more than just words. Great copy tells a compelling story and represents your brand image. It pulls out strings that trigger the decision-making process for whoever reads what you're writing. In this guide you will learn: Nine qualities of good writingFive magnetic words to add to your marketing/sales vocabularyTips that will automatically make you a better bloggerLessons from the greatest marketer of all timeSpecific tactics for writing enchanting copyHow to enhance your call to actionHow to write addictive business blog postsWriting GPS that helps you create ridiculous good contentAnd many more...In our content-driven marketing world, being able to communicate well in writing isn't just nice; it's a necessity. We hope this guide will give you both inspiration and instruction you need to strengthen your own writing chops.Because writing matters more now, not less.Order a copy now to begin your journey through the wide and fascinating world of marketing.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/9/79/851/304/9798513043041_b.jpg", "price_data" : { "retail_price" : "11.99", "online_price" : "11.99", "our_price" : "11.99", "club_price" : "11.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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