{ "item_title" : "Mixed Method Research - Qualitative Comparative Analysis", "item_author" : [" Roland Spitzlinger "], "item_description" : "Traditionally most social researchers either employ purely qualitative or quantitative methods, even though a mixed method strategy may promise better results. The present paper introduces Qualitative Comparative Analysis (QCA) as a mixed method alternative for data analysis. It may be of particular value when dealing with small-n case studies, which typically do not permit profound statistical testing. QCA enables researchers to filter those variables or combinations of variables that empirically result in (and possibly explain) a certain outcome. As such, the method can also be used to analyze the impact of social networks on companies' innovation performance and promises valuable new insights in the field.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/3/64/063/095/3640630955_b.jpg", "price_data" : { "retail_price" : "25.50", "online_price" : "25.50", "our_price" : "25.50", "club_price" : "25.50", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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