{ "item_title" : "The Moderating Effect of Humour on Media Mediated Stereotype Threat", "item_author" : [" Markus Volkmar "], "item_description" : "Bachelor Thesis from the year 2015 in the subject Psychology - Media Psychology, grade: 1,1, University of Koblenz-Landau (Kommunikations- und Medienpsychologie), language: English, abstract: The present study aims to gain empirical knowledge about stereotype threat and its underlying mechanisms. An experiment with an all-female sample demonstrated that media mediated stimuli can provoke stereotype threat. Due to that fact the external validity of the construct could be confirmed. For inducing stereotype threat a video of the German comedian Mario Barth was used, the participants in the control group watched a video of German comedian Luke Mockridge. In the main study a significant effect of stereotype threat on achievement could be found. Additionally, regression analysis suggested that the effect of stereotype threat is moderated significantly by situational humour. The more humour a participant perceived the less was the susceptibility of the participant to the effects of stereotype threat. A moderation of the effects of stereotype threat by coping sense of humour was tested but not confirmed.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/3/66/811/866/3668118663_b.jpg", "price_data" : { "retail_price" : "60.90", "online_price" : "60.90", "our_price" : "60.90", "club_price" : "60.90", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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