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Multimodality and Genre|J. Bateman

Multimodality and Genre : A Foundation for the Systematic Analysis of Multimodal Documents

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Overview

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.

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Details

  • ISBN-13: 9780230002562
  • ISBN-10: 0230002560
  • Publisher: Palgrave MacMillan
  • Publish Date: April 2008
  • Dimensions: 8.53 x 5.83 x 0.91 inches
  • Shipping Weight: 1.16 pounds
  • Page Count: 312

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