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Multimodality and Genre : A Foundation for the Systematic Analysis of Multimodal Documents
by J. Bateman
Overview
The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.
This item is Non-Returnable
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Details
- ISBN-13: 9780230002562
- ISBN-10: 0230002560
- Publisher: Palgrave MacMillan
- Publish Date: April 2008
- Dimensions: 8.53 x 5.83 x 0.91 inches
- Shipping Weight: 1.16 pounds
- Page Count: 312
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