{ "item_title" : "Neuroeconomics and the Decision-Making Process", "item_author" : [" Bryan Christiansen", "Ewa Lechman "], "item_description" : "Neuroeconomics has emerged as a field of study with the goal of understanding the human decision-making process and the mental consideration of multiple outcomes based on a selected action. In particular, neuroeconomics emphasizes how economic conditions can impact and influence the decision-making process and alternately, how human actions have the power to impact economic conditions. Neuroeconomics and the Decision-Making Process presents the latest research on the relationship between neuroscience, economics, and human decision-making, including theoretical foundations, real-world applications, and models for implementation. Taking a cross-disciplinary approach to neuroeconomic theory and study, this publication is an essential reference source for economists, psychologists, business professionals, and graduate-level students across disciplines.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/1/46/669/989/1466699892_b.jpg", "price_data" : { "retail_price" : "195.00", "online_price" : "195.00", "our_price" : "195.00", "club_price" : "195.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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