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{ "item_title" : "Next Now", "item_author" : [" Marian Salzman", "Ira Matathia "], "item_description" : "From the world-renowned trendspotting duo who has predicted everything from metrosexuality to the growth of global brands comes a new, enlightening look at the future. Based on intensive research and interviews as well as the authors' real-world and business experience in locations across the globe, this book yields surprising conclusions about everything from work (the end of permanent full-time employment) to sex (disappearing gender boundaries) to business (the emergence of true one-to-one marketing and the birth of Chindia). Essential reading for managers, marketers, and just about everyone else.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/23/060/001/0230600018_b.jpg", "price_data" : { "retail_price" : "23.99", "online_price" : "23.99", "our_price" : "23.99", "club_price" : "23.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }
Next Now|Marian Salzman

Next Now : Trends for the Future

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Overview

From the world-renowned trendspotting duo who has predicted everything from metrosexuality to the growth of global brands comes a new, enlightening look at the future. Based on intensive research and interviews as well as the authors' real-world and business experience in locations across the globe, this book yields surprising conclusions about everything from work (the end of permanent full-time employment) to sex (disappearing gender boundaries) to business (the emergence of true one-to-one marketing and the birth of "Chindia"). Essential reading for managers, marketers, and just about everyone else.

Details

  • ISBN-13: 9780230600010
  • ISBN-10: 0230600018
  • Publisher: St. Martin's Griffin
  • Publish Date: November 2007
  • Dimensions: 8.89 x 6.4 x 0.83 inches
  • Shipping Weight: 0.94 pounds
  • Page Count: 320

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