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{ "item_title" : "Nonprofit Strategic Positioning", "item_author" : [" McLaughlin "], "item_description" : "Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do is the first nonprofit-oriented book to describe strategic positioning as an alternative to traditional strategic planning. Even in the nonprofit sector, strategic planning is becoming discredited as a formulaic, go-nowhere exercise. This book will take the reader on a stimulating journey through nonprofit strategy development and implementation. The book is timely because the nonprofit sector has reached a turning point where the need to be more business-like is undeniable, and the continuing retreat of the public sector has left even wider gaps in services that nonprofits will be asked to fill. Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do offers a fresh new way for nonprofits to meet the challenges of the 21st century.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/0/47/171/749/0471717495_b.jpg", "price_data" : { "retail_price" : "74.00", "online_price" : "74.00", "our_price" : "74.00", "club_price" : "74.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }
Nonprofit Strategic Positioning|McLaughlin

Nonprofit Strategic Positioning

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Overview

Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do is the first nonprofit-oriented book to describe strategic positioning as an alternative to traditional strategic planning. Even in the nonprofit sector, strategic planning is becoming discredited as a formulaic, go-nowhere exercise. This book will take the reader on a stimulating journey through nonprofit strategy development and implementation. The book is timely because the nonprofit sector has reached a turning point where the need to be more business-like is undeniable, and the continuing retreat of the public sector has left even wider gaps in services that nonprofits will be asked to fill. Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do offers a fresh new way for nonprofits to meet the challenges of the 21st century.

This item is Non-Returnable

Details

  • ISBN-13: 9780471717492
  • ISBN-10: 0471717495
  • Publisher: John Wiley & Sons
  • Publish Date: March 2006
  • Dimensions: 9.32 x 6.4 x 0.94 inches
  • Shipping Weight: 1.16 pounds
  • Page Count: 272

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