{ "item_title" : "Opting for Oil", "item_author" : [" Raymond G. Stokes "], "item_description" : "This book investigates the causes, course, and consequences of the shift in West German chemical technology from a coal to a petroleum basis between 1945 and 1961. It examines the historical underpinnings of technological culture of the German chemical industry; changing political and economic constraints on technological decision-making in the postwar period; and the actual decision-making process within five individual firms. The study's main importance lies in its detailed portrayal of decision-making within individual chemical firms. By addressing a wide variety of broader issues, as well--including the origins and impact of the division of Germany; the effects of the Wirtschaftswunder, or economic miracle; European integration; and the changing role of the West German Federal Republic in the international political order--this book explains how West German industry regained and then retained a competitive position in world markets.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/52/145/124/0521451248_b.jpg", "price_data" : { "retail_price" : "97.00", "online_price" : "97.00", "our_price" : "97.00", "club_price" : "97.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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