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{ "item_title" : "Options for Implementing a Strategy of Market Segmentation in Chinese Consumer Goods Markets", "item_author" : [" Yanli Liu "], "item_description" : "Yanli Liu Geboren 1972 in Jilin (V. R. China), 2002 MBA an der TU Xi'an (V. R. China), 2003-2005 Doktorandin am Lehrstuhl (Prof. Dr. Erich Bauer) fur Absatzwirtschaft an der Uni. Bremen, 2005 Promotion zum Dr. rer. pol.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/3/83/250/990/3832509909_b.jpg", "price_data" : { "retail_price" : "61.00", "online_price" : "61.00", "our_price" : "61.00", "club_price" : "61.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }
Options for Implementing a Strategy of Market Segmentation in Chinese Consumer Goods Markets|Yanli Liu

Options for Implementing a Strategy of Market Segmentation in Chinese Consumer Goods Markets

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Overview

Yanli Liu Geboren 1972 in Jilin (V. R. China), 2002 MBA an der TU Xi'an (V. R. China), 2003-2005 Doktorandin am Lehrstuhl (Prof. Dr. Erich Bauer) fur Absatzwirtschaft an der Uni. Bremen, 2005 Promotion zum Dr. rer. pol.

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Details

  • ISBN-13: 9783832509903
  • ISBN-10: 3832509909
  • Publisher: Logos Verlag Berlin
  • Publish Date: September 2005
  • Dimensions: 8.04 x 5.68 x 0.48 inches
  • Shipping Weight: 0.5 pounds
  • Page Count: 319

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