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Organising User Communities for Innovation Management
Overview
Based on survey data from users who are members in user groups of the management software firm Computer Associates, Celine Schulz examines how groups of users can be organised and leveraged by firms for their innovation processes.
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Details
- ISBN-13: 9783834920843
- ISBN-10: 3834920843
- Publisher: Gabler Verlag
- Publish Date: December 2009
- Dimensions: 8.27 x 5.83 x 0.36 inches
- Shipping Weight: 0.46 pounds
- Page Count: 149
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