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Organizational Perception Management|Kimberly D. Elsbach

Organizational Perception Management

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Overview

This new authored book summarizes research findings from a new domain of study called "organizational perception management"(OPM). Organizational perception deals with tactics designed to affect preceptions of an organizations image, identy or reputation

This item is Non-Returnable

Details

  • ISBN-13: 9780805847963
  • ISBN-10: 0805847960
  • Publisher: Psychology Press
  • Publish Date: March 2006
  • Dimensions: 8.98 x 6.06 x 0.49 inches
  • Shipping Weight: 0.65 pounds
  • Page Count: 210

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