{ "item_title" : "PERSONAL VALUES, SOCIAL MATURITY AND PATRIOTIC ATTITUDE - A Comparative Study among NCC and Non-NCC Students", "item_author" : [" B. Mohan Kumar "], "item_description" : "Education in its broadest, general sense is the means through which the aims and habits of a group of people lives on from one generation to the next. Generally, it occurs through any experience that has a formative effect on the way one thinks, feels, or acts. In its narrow, technical sense, education is the formal process by which society deliberately transmits its accumulated knowledge, skills, customs and values from one generation to another. Education plays a vital role in giving human beings proper equipment to lead a gracious and harmonious life. Education changes the behavior of an individual and helps in giving a proper meaning of life. Education plays an important role in the progress of an individual's mind and country. Ignorance and poverty are major speed-breakers in the swift developing country and can be overcome easily through education. Education is everything. People are made aware of what is going on in the wide world and can understand these issues and take necessary measures.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/1/32/966/070/1329660706_b.jpg", "price_data" : { "retail_price" : "11.78", "online_price" : "11.78", "our_price" : "11.78", "club_price" : "11.78", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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