{ "item_title" : "Phantom Letters", "item_author" : [" Tom Pagna", "Ara Parseghian "], "item_description" : "In the Era of Ara from 1964 through the 1974 season, a written chronicle of pre-game information, slogans, mottoes, and ideals emerged. The author was known only as the Phantom. The letters were one or two pages, written in staccato phrases, geared to thoughts that encompassed team goals and the philosophy to win. Through the past 40 years, some of the Phantom letters have been lost, but this collection, arranged from 1966 throughout, contains the great bulk of them.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/0/89/651/558/0896515583_b.jpg", "price_data" : { "retail_price" : "14.95", "online_price" : "14.95", "our_price" : "14.95", "club_price" : "14.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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