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The Practitioner's Guide to Product Management
by General Assembly and Jock Busuttil
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This item is only available to U.S. billing addresses.
Format:
EPUB
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Language: engThis item is only available to U.S. billing addresses.
Overview
This firsthand road map will tell you what it takes to create a product that meets a customer's needs -- and avoid the pitfalls of product failure.
Despite years of research, countless products like these see high-profile launches, only to end up failing to connect with an audience.
The Practitioner's Guide to Product Management will help you create a lasting product and take you through the field of product management with candid stories and a litany of real-world experiences.
This item is Non-Returnable
Details
- ISBN: 9781455548552
- Publisher: Grand Central Publishing
- Imprint: Grand Central Publishing
- Date: Jan 2015
- Seller Statement: Sold by Hachette Book Group USA
