{ "item_title" : "The Psychographist", "item_author" : [" Carson Winter "], "item_description" : "The Hoyers are an American family. Two parents, two kids, a house they can't afford, and a deep desire for more. When the black-clad, seemingly omniscient Mr. Cormorant comes to town, it seems that they might finally be able to cash in on their American Dream.You see, Mr. Cormorant is a psychographist-an expert in consumer personas. And Mr. Cormorant is testing a Product. And Mr. Cormorant has selected the Hoyers for a simple task-test the Product. Live with it. Breathe it in. Abide by its demands.In return?Riches.The cost?Immeasurable.The Psychographist is a disturbing novel of consumption, advertising, focus groups, and the decisions that define us.2025 IngramSpark(R) Editorial Selection - Horror", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/1/95/489/912/1954899122_b.jpg", "price_data" : { "retail_price" : "14.99", "online_price" : "14.99", "our_price" : "14.99", "club_price" : "14.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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