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Public Relations in Hyper-globalization|Takashi Inoue

Public Relations in Hyper-globalization : Essential Relationship Management - A Japan Perspective

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Overview

Public relations is the essential skill top leaders need to inspire and motivate globalized stakeholders, survive crisis, and take advantage of rapid technological and social change in today's hyper-globalization. Embedding this book's ethics based "self-correction model" assures governance to navigate a rapidly changing global environment.

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Details

  • ISBN-13: 9781138054967
  • ISBN-10: 1138054968
  • Publisher: Routledge
  • Publish Date: March 2018
  • Dimensions: 9.21 x 6.14 x 0.65 inches
  • Shipping Weight: 0.96 pounds
  • Page Count: 296

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