{ "item_title" : "Referrals And...", "item_author" : [" Jojo Dean", "Dean Willeford "], "item_description" : "Referrals And... is about practical techniques to get referral business to come to you. It gives you a choice of specific, self tailored strategies that apply to your business or profession. You can read this lighthearted book on a Sunday and implement the strategies on Monday. Whether it's Direct Request, Cross Promotion, Gift Certificates or any of the other 26 techniques, the book will give you immediate results when you take the Action Steps suggested in each chapter. PART ONE of Referrals And.. gives you the six foundational pillars to live by. PART TWO shows you how to focus your business message to get the exact clients you want. PART THREE lists 13 immediate sources to go to for referrals, recommendations, introductions, testimonials, reviews and word of mouth advertising. PART FOUR discusses a simple system to tract you new business. PART FIVE gives you 29 basic, separate techniques with hundreds of twists to adapt to your business.Take the scripts and templates and immediate tailor them to your business. PART SIX suggests resources to expand your active referral marketing plan. Stop wasting time and money with cold calling and advertising. Get immediate measurable, low cost results today with the natural way to do business-referrals from you good work. Buy Referrals And... and take action tomorrow.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/1/49/736/554/1497365546_b.jpg", "price_data" : { "retail_price" : "14.95", "online_price" : "14.95", "our_price" : "14.95", "club_price" : "14.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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