{ "item_title" : "SEO Mastery", "item_author" : [" Bikash Yadav "], "item_description" : "What You Will Learn From This Book:Module 1: Introduction to SEOLesson 1: What is SEO? - An OverviewLesson 2: Importance of SEO in Digital MarketingLesson 3: Understanding Search Engines and How They WorkLesson 4: Key SEO Concepts: Keywords, SERPs, and Ranking FactorsModule 2: Keyword Research and StrategyLesson 1: What Are Keywords and Why They MatterLesson 2: Types of Keywords: Short-Tail vs. Long-TailLesson 3: Using Keyword Research Tools (e.g., Google Keyword Planner)Lesson 4: Mapping Keywords to User IntentLesson 5: Building a Keyword StrategyModule 3: On-Page SEOLesson 1: Content Creation and OptimizationWriting SEO-Friendly ContentOptimizing for Readability and RelevanceLesson 2: Keyword Placement and DensityLesson 3: Meta Tags Optimization (Title Tags, Meta Descriptions)Lesson 4: Header Tags (H1, H2, H3)Lesson 5: Image Optimization and Alt TextLesson 6: Internal Linking and Site StructureLesson 7: User Experience (UX) and SEOModule 4: Off-Page SEOLesson 1: What Is Off-Page SEO?Lesson 2: Link Building Basics and Best PracticesLesson 3: Types of Backlinks and Their ValueLesson 4: Link Building Strategies (Guest Blogging, Outreach)Lesson 5: Social Media's Role in SEOLesson 6: Brand Mentions and Online Reputation ManagementModule 5: Technical SEOLesson 1: Introduction to Technical SEO and Its ImportanceLesson 2: Site Speed OptimizationLesson 3: Mobile Friendliness and Responsive DesignLesson 4: Crawlability and IndexingLesson 5: Sitemaps and Robots.txt FilesLesson 6: Structured Data and Schema MarkupLesson 7: Canonicalization and URL StructureLesson 8: HTTP vs. HTTPS - SSL and Site SecurityModule 6: SEO Analytics and MonitoringLesson 1: Setting Up Google Analytics and Google Search ConsoleLesson 2: Measuring Key SEO Metrics (Traffic, CTR, Bounce Rate)Lesson 3: Monitoring Rankings and Traffic TrendsLesson 4: Understanding and Using SEO ReportsModule 7: SEO Best Practices and UpdatesLesson 1: Staying Updated with SEO Changes and Google Algorithm UpdatesLesson 2: Common SEO Mistakes and How to Avoid ThemLesson 3: White-Hat, Black-Hat, and Gray-Hat SEO TechniquesLesson 4: Building a Long-Term SEO StrategyModule 8: Advanced SEO TopicsLesson 1: SEO for Local Businesses (Local SEO)Lesson 2: International SEO Best PracticesLesson 3: Video SEO and Visual ContentLesson 4: Voice Search OptimizationLesson 5: Future of SEO: AI, Machine Learning, and Search", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/9/79/834/539/9798345397459_b.jpg", "price_data" : { "retail_price" : "13.99", "online_price" : "13.99", "our_price" : "13.99", "club_price" : "13.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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