{ "item_title" : "The Simple Science of Muscle Growth and Hypertrophy", "item_author" : [" Andy Xiong "], "item_description" : "Are you spending hours at the gym, hundreds of dollars a month on supplements, and all your free time consuming fitness content?Building muscle isn't as complicated as the fitness industry wants you to believe.Most fitness advice overcomplicates things-but all you need are simple principles you can use for life:Reframe your goals to boost success by 25%-and get better results without more effortTurn decision into identity-and leave procrastination and inconsistency behindStay motivated with a Pulitzer Prize-winning take on what progress really meansUse a simple, 7-letter principle to break through plateaus-in training and in lifeAdopt one morning habit that moves you closer to all your health and fitness goalsNo conflicting advice. No jargon.This book simplifies the science of muscle growth into clear, practical principles-so you can look like a bodybuilder without living like one.Fix the #1 training mistake 78% of lifters make-by your next workoutApply simple, science-backed techniques immediately, without changing your routineBuild up to 63% more muscle-without training harder or longer-by adjusting one variableOptimize muscle growth with the simplest formula for volume (no math needed)Master the principles of muscle growth, and turn every plateau into progressWhether you're a beginner or a seasoned athlete, this book provides everything you need to train smarter, grow faster, and succeed.With insights from top coaches like Dr. Eric Helms, Dr. Mike Israetel, and Glenn Pendlay, you'll take your body to the next level-with advice pros trust.Separate good research from bad, and never fall for misleading science-based claims againPrioritize the right muscle groups to maximize your aesthetics, and minimize effortExpand your chest and build round, 3D delts-with the right exercises for your buildSculpt your V-taper with the best exercise for overloading the side deltsAdd finishing touches-horseshoe triceps, quad sweep, and 6-pack abs-the efficient wayWhat are you waiting for?Start building a more muscular, more confident, and better you-today.For less than one personal training session, click Add to Cart now.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/09/127/372/1091273723_b.jpg", "price_data" : { "retail_price" : "17.99", "online_price" : "17.99", "our_price" : "17.99", "club_price" : "17.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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