{ "item_title" : "The Smart MSME", "item_author" : [" Ca B M Aggarwal "], "item_description" : "The Smart MSMEScale Smart. Get IPO Ready.Stuck in daily chaos? Struggling to grow despite working 16 hours a day? You're not alone - and you're not the problem. The system is.In The Smart MSME: Scale Smart. Get IPO Ready, India's leading MSME mentor and SME IPO strategist, CA B. M. Aggarwal, delivers a practical, no-fluff blueprint to help Indian business owners escape survival mode and build a structured, scalable, standout business.With over 46 years of experience, including advising successful IPOs worth hundreds of crores, the author reveals: ✔️ How to fix the hidden leaks in your sales and systems✔️ How to position your business so clients choose you over cheaper competitors✔️ How to build a high-performance team and run the company without daily firefighting✔️ How to attract premium customers, loyal employees, and potential investors✔️ And finally - how to prepare your MSME for valuation, funding, or a successful IPOThis book is not about hype. It's about clarity.Not about hustle. It's about structure.And not just about growth, but smart, sustainable, peaceful growth.Whether you're a manufacturer, trader, service provider, or startup founder, this is your ultimate guide to building a future-ready MSME that stands out, scales up, and steps into the spotlight.MSMEs are not small businesses. They're the backbone of India. It's time to build them like one.", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/889/961/9798899619120_b.jpg", "price_data" : { "retail_price" : "22.00", "online_price" : "22.00", "our_price" : "22.00", "club_price" : "22.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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