{ "item_title" : "Social Persuasion", "item_author" : [" Robbin Block "], "item_description" : "Practical guide explains how to use social media to promote and grow a small business without wasting time playing online. Designed with the small business in mind, readers will learn:Where social media fits into a business and marketing strategyHow to choose the right social sites to answer questions like, should I be on Facebook, LinkedIn or Twitter? Why you may not need your own blog, but could use a Facebook pageHow to make the most of your time and resources to reach your goalsMethods for measuring your progress and monitoring your reputationAlso includes straight forward advice and tools:Strategies and tactics to put into practice immediately Step-by-step instructions for finding niche social sites Time saving tips Hundreds of low and no-cost online resources and how to use them Glossary of key marketing and social media terms", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/0/98/260/130/0982601301_b.jpg", "price_data" : { "retail_price" : "24.95", "online_price" : "24.95", "our_price" : "24.95", "club_price" : "24.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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