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Stage Directions Guide to Getting and Keeping Your Audience|Stephen Peithman

Stage Directions Guide to Getting and Keeping Your Audience

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Overview

Today, theatre competes with many forms of entertainment for people's leisure time. So how does a theatre attract and maintain the audience it needs? This book tells you how, providing essential information on advertising to motivate ticket-buyers, creating attention-getting mailings, using newsletters, numerous successful marketing and promotion tips, why audiences don't come, and much more.

This item is Non-Returnable

Details

  • ISBN-13: 9780325001135
  • ISBN-10: 0325001138
  • Publisher: Heinemann Educational Books
  • Publish Date: May 1999
  • Dimensions: 8.95 x 6.08 x 0.38 inches
  • Shipping Weight: 0.49 pounds
  • Page Count: 160

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