{
"item_title" : "Stage Directions Guide to Getting and Keeping Your Audience",
"item_author" : [" Stephen Peithman", "Neil Offen "],
"item_description" : "Today, theatre competes with many forms of entertainment for people's leisure time. So how does a theatre attract and maintain the audience it needs? This book tells you how, providing essential information on advertising to motivate ticket-buyers, creating attention-getting mailings, using newsletters, numerous successful marketing and promotion tips, why audiences don't come, and much more.",
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Overview
Today, theatre competes with many forms of entertainment for people's leisure time. So how does a theatre attract and maintain the audience it needs? This book tells you how, providing essential information on advertising to motivate ticket-buyers, creating attention-getting mailings, using newsletters, numerous successful marketing and promotion tips, why audiences don't come, and much more.
This item is Non-Returnable
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Details
- ISBN-13: 9780325001135
- ISBN-10: 0325001138
- Publisher: Heinemann Educational Books
- Publish Date: May 1999
- Dimensions: 8.95 x 6.08 x 0.38 inches
- Shipping Weight: 0.49 pounds
- Page Count: 160
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