{ "item_title" : "Stop Racing in a Blindfold!", "item_author" : [" Jim Vaughn "], "item_description" : "There has been a surge in business-to-business market changes and customer demand for pricing transparency-juiced in part by the aftermath of the pandemic and its supply chain disruptions. This updated 2nd edition provides a conversational introduction that shows how every business can apply data science capabilities to their pricing challenges. The author has been applying the basic tools and techniques of AI/ML to pricing challenges across 25+ different industries for over 32 years.Some of them any topics addressed are:Why a one-size-fits-all general price increase hurts profitability.Why pricing analytics (like price waterfalls) are useful but are not a silver bullet.What challenges businesses face when using just a business analytics reporting approach.What price segmentation is and how it benefits businesses.What four key steps drive a pricing science solution.How pricing science helps Sales avoid leaving money on the table and helps them win deals faster.Why improving profitability is not just a technical task, it is a leadership and management challenge.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/0/99/068/386/0990683869_b.jpg", "price_data" : { "retail_price" : "12.95", "online_price" : "12.95", "our_price" : "12.95", "club_price" : "12.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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