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Strategic Management of Masters Programmes in European Universities|António Ferreira

Strategic Management of Masters Programmes in European Universities : Approaches, Frameworks and Tools for Success

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Overview

This book shows how Europe's master's programmes are shaped and transformed, highlighting their role in negotiating the future of universities. Using case studies, it explores governance, identity, and internationalisation amid pressures like marketisation and AI, offering critical insights and practical guidance.

This item is Non-Returnable

Details

  • ISBN-13: 9781032720234
  • ISBN-10: 1032720239
  • Publisher: Routledge
  • Publish Date: December 2026
  • Page Count: 266

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