{ "item_title" : "Technological Forms and Ecological Communication", "item_author" : [" Piyush Mathur "], "item_description" : "Investigating the phenomena of technology, science, technique, and mass communication, Piyush Mathur contends that the enterprise of science communication may be misleading vis- -vis technology--if in part because it frequently coextends with a flawed, but dominant, notion of science that presumptuously implicates technology anyway. Grappling with what authentically constitutes science and the prospective effects of its realization on a global future of mass communication, Mathur explores how various technological forms play specifically into ecologically sensitive mass communication. The result is an eco-communicative theory of technology that includes its classification based upon a set of qualitative principles and a profile of the notion of development. On the whole, though, Technological Forms and Ecological Communication: A Theoretical Heuristic brings the fields of philosophy and history of science, philosophy and sociology of technology, communication studies, and development studies into conversation with one another.", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/1/49/852/047/1498520472_b.jpg", "price_data" : { "retail_price" : "150.00", "online_price" : "150.00", "our_price" : "150.00", "club_price" : "150.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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