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The Technology Leaders|Peter S. Cohan

The Technology Leaders : How America's Most Profitable High-Tech Companies Innovate Their Way to Success

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Overview

Using lively examples from such forward-thinking companies as 3M, Intel, Merck, and Hewlett-Packard, this guide shows how these organizations successfully developed and brought products to market and sustained bottom line profits. In no-nonsense language, this handbook for all managers and executives offers a blueprint for competing and winning in today's high-growth markets.

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Details

  • ISBN-13: 9780787910723
  • ISBN-10: 0787910724
  • Publisher: Jossey-Bass
  • Publish Date: August 1997
  • Dimensions: 9.33 x 6.34 x 0.84 inches
  • Shipping Weight: 0.91 pounds
  • Page Count: 220

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