{
"item_title" : "Temporal Modelling of Customer Behaviour",
"item_author" : [" Ling Luo "],
"item_description" : "Introduction.- Datasets .- Literature Review .- Tracking Purchase Behaviour Change.- Discovering Purchase Behaviour Patterns .- Evaluating Impact of the Web-based Health Program .- Tracking the Evolution of Customer Segmentations .- Conclusions and Future Work.",
"item_img_path" : "https://covers2.booksamillion.com/covers/bam/3/03/018/288/3030182886_b.jpg",
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Overview
Introduction.- Datasets .- Literature Review .- Tracking Purchase Behaviour Change.- Discovering Purchase Behaviour Patterns .- Evaluating Impact of the Web-based Health Program .- Tracking the Evolution of Customer Segmentations .- Conclusions and Future Work.
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Details
- ISBN-13: 9783030182885
- ISBN-10: 3030182886
- Publisher: Springer
- Publish Date: May 2019
- Dimensions: 9.21 x 6.14 x 0.38 inches
- Shipping Weight: 0.83 pounds
- Page Count: 123
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