{ "item_title" : "Theory of Cognitive Chasms", "item_author" : [" Tathagat Varma "], "item_description" : "This comprehensive book provides a research-backed framework explaining why GenAI adoptions routinely fail to deliver business value across enterprises. Based on a grounded theory approach, it identifies four major failure modes, or the Cognitive Chasms, that represent exponential risks to adoption.The scope details the complete causal framework, including antecedents, moderators, consequents and the core mediator, Cognitive Decision-Making, which marks the boundary condition of successful GenAI adoptions. The volume also proposes a Multistage Scaling Strategy (a dynamic roadmap for enterprise adoption) and essential Cognitive Mindsets (attitudes and beliefs integral to GenAI adoption) to successfully cross the cognitive chasms.Serving as a prescriptive field manual, this useful handbook benefits professionals, researchers, academics, postgraduate and graduate students in the fields of AI, technology/information management, organization behavior and business strategy and management.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/9/81/982/934/9819829348_b.jpg", "price_data" : { "retail_price" : "138.00", "online_price" : "138.00", "our_price" : "138.00", "club_price" : "138.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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