Set My Store
menu
Cart
{ "item_title" : "Total Customer Engineering", "item_author" : [" Michael R. Hoffman "], "item_description" : "The AI-era playbook for customer experience. The CxC Matrix 3.0 maps 810 accountability points across every interaction, channel, and lifecycle stage - giving executives the tools to engineer customer relationships, not just measure them. ", "item_img_path" : "https://covers1.booksamillion.com/covers/bam/9/79/899/522/9798995222644_b.jpg", "price_data" : { "retail_price" : "89.00", "online_price" : "89.00", "our_price" : "89.00", "club_price" : "89.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }
Total Customer Engineering|Michael R. Hoffman

Total Customer Engineering : Design, Measure and Optimize Every Customer Interaction with The 90 Cell CxC Matrix and AI: Design. Measure and Optimize E

local_shippingShip to Me
In Stock.
FREE Shipping for Club Members help
storeIn-Store Pickup
search store by zipcode

Overview

The AI-era playbook for customer experience. The CxC Matrix 3.0 maps 810 accountability points across every interaction, channel, and lifecycle stage - giving executives the tools to engineer customer relationships, not just measure them.

Details

  • ISBN-13: 9798995222644
  • ISBN-10: 9798995222644
  • Publisher: Customer Worthy Publishing
  • Publish Date: March 2026
  • Dimensions: 10 x 7 x 1.13 inches
  • Shipping Weight: 2.41 pounds
  • Page Count: 508

Related Categories

    1. Books
    2. Business & Economics
    3. Marketing - Research
    1. Books
    2. Business & Economics
    3. Customer Relations
    1. Books
    2. Business & Economics
    3. Strategic Planning

You May Also Like...

    1

BAM Customer Reviews